Broker review – ADSS: 5 key points to note (2023) (ADS Securities) is a forex and CFD broker based in the United Arabic Emirates. Headquartered in Abu Dhabi, the broker has become more and more popular with traders in the MENA region and those abroad. Below, we aim to provide an in-depth review of some of the key points traders should know before they sign up with ADSS and start investing. In this review, we will go through the following so you can have a comprehensive overview of what the broker is all about:

  1. Licensing and regulation
  2. Account types
  3. Products and services
  4. Platform test and review
  5. Frequently asked questions

ADSS licensing and regulation

Firstly, ADSS is interationally licensed. This is part of the broker’s appeal, as it caters to an international audience with investors signing up from around the world. The broker operates in three major regions: the UAE, the UK, and in Hong Kong. It also has offices and affiliates around the world.

In the UAE, the broker is licensed by the Central Bank of the UAE. It is also regulated by the DFSA, which is the financial regulatory authority in the UAE. Across the globe in the UK, the broker is licensed and regulated by the FCA, which is the regulatory body in the UK. In Hong Kong, it is licensed and regulated by the SFC, the local authority.

ADSS follows strict regulations and is fully compliant with local laws in the locations they operate. This is a necessity for traders who are looking to store their funds with the broker. They also naturally keep segregated client accounts, which means the broker cannot use client funds for their own purposes.

ADSS account types

Next, let’s look at the account types offered by the broker. ADSS offers three live account types: Classic, Elite, and Elite+. These account types all have different minimum deposit requirements. Their Classic account has a minimum deposit of $100, their Elite account $100,000, and their Elite+ account $250,000. The tiered structure of these accounts also means that different traders will have different levels of access to the benefits offered by the broker.

While all three account types can access a maximum leverage of 500:1, spreads become more competitive at the Elite and Elite+ tiers. Spreads are 25% lower for Elite account holders, and they are even lower for Elite+ account holders. These two tiers can also gain access not only to the broker’s trading and educational resources, but also to +Elite events. They will also have dedicated managers that can look after their accounts if needed, whereas Classic account holders can contact customer support 24/5 should they have any queries.

ADSS also offers a demo account for traders interested in practising their skills with virtual money. When starting a demo account by signing up with the broker, traders can receive $250,000 in virtual money. They can trade on the MT4 platform in an environment that simulates live prices. They can reset their account and trading when they want to continue practising trading but have run out of ritual funds.

ADSS products and services

ADSS offers a comprehensive list of retail trading products. This includes traditional forex trading of over 60 currency pairs and the trading of forex CFDs. They also provide CFDs on commodities (precious and industrial metals, energies, and agricultural products), equities (US, UK, wider European, and Saudi Arabian shares), and indices (major indices in the US, Europe, and APAC regions).

Beyond serving retail traders, ADSS also a platform for institutional traders and those eager to start building their own brokerage business with a partnership programme.

Institutional traders with ADSS can access sophisticated OTC products with ultra-low latency trading and deep liquidity. Spreads are also more competitive, and ADSS works with bank, non-bank, and regional liquidity pools to deliver a smooth and precise trading experience to retail brokers, banks, hedge funds, and asset managers. Institutional trading at ADSS can also use the broker’s FIX API and connect with data centres in London (LD4) and New York (NY4) to trade with ultra-low latency.

Partnership programmes at ADSS include opportunities for professionals looking to take the next step in trading by expanding their business. ADSS offers Fund Managers and Introducing Brokers programmes where traders can create a solid client portfolio and earn rebates when their clients participate in trading. Professionals can also become affiliates with ADSS if they already own an existing and active financial or trading-related website or community.

ADSS platform test and review

ADSS partners with MetaTrader to provide trading on the MT4. It does not provide access to MT5. Nevertheless, traders can carry out multi-asset trading on MT4, which is highly customisable and intuitive in its interface. As many are familiar with trading on the MT4 platform, it is not worth going into detail about the platform itself.

Rather, this review is going to focus on the guides and instructions that ADSS provides to their traders. When it comes to set up, installation, and customisation (by adding indicators, choosing templates, and adding technical analysis tools), ADSS provides video tutorials and detailed guides on their website.

ADSS – frequently asked questions

Finally, to end this review, we will look at some frequently asked questions by traders and institutional investors alike regarding ADSS.

Q: Does ADSS provide news and analysis?

A: Yes, ADSS provides regular news and analysis across several markets. These updates are uploaded frequently on their website in two languages – English and Arabic. They can be accessed free of charge.

Q:  Does ADSS provide tools for trading on their website?

A: Yes, ADSS providesadditional trading tools on their website, including their interactive economic calendar. This can be found in the analysis section of their domain, and the calendar is available in English. It marks the most important global economic events that will take place, and traders can filter events out by date, country, and event importance level.

Q: Does ADSS offer customer support?

A: Yes, ADSS offers 24/5 support for all. Users can contact them by filling out a form on their website. They can also write the team an email or ring them on the phone, with toll charges applying for international calls. For account holders, ADSS clients can receive varying levels of support, ranging from regular support from their trading services team for Classic account holders to dedicated managers and sales traders for Elite and Elite+ account holders.

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